Joining an impressive list of Tier One operators worldwide, this week Etisalat became the latest major operator to announce the deployment of Affirmed Networks’ Mobile Content Cloud (vEPC) Solution. By deploying a vEPC, the telecom giant intends to capitalize on the many inherit benefits that a virtualized architecture provides, including the ability to quickly and easily develop new services supporting their consumer, Machine-to-Machine (M2M), the Internet of Things (IoT) and Smart City initiatives.
Located in the UAE, Etisalat is one the world’s largest, and most innovative telecom operators. The company has operations in 18 countries across Asia, the Middle East and Africa, more than 167 million total subscribers and, in 2012 was named the most powerful company in the UAE by Forbes Middle East.
Extending upon their rich history of innovation, Etisalat sought to “cloudify the network” as part of a project that began in early 2016. Focused on better embracing the Cloud – or “Sahaab” as it is referred to in Arabic – Etisalat set forth to deploy a compelling mix of services that would support the broader national agenda in the UAE called “Vision 2021” focused on advancing the region’s digital economy.
The nationwide deployment of a virtualized network infrastructure allows Etisalat to deliver connectivity and compelling new services to customers spanning all corners of their footprint across the UAE.
Having successfully completed the evolution from a legacy architecture to a more flexible, virtualized architecture, the company now has the agilility to continually deliver the new types of services that consumers and business customers demand more quickly than ever.
Etisalat also plans to leverage the benefits of virtualization and software to quickly and efficiently “spin-up” virtual mobile network cores capable of supporting multiple applications, such as Internet of Things (IoT)/M2M, VoLTE, Wi-Fi calling and Smart City. In addition to deploying our flagship Mobile Content Cloud solution, Etisalat has also deployed our virtualized ePDG solution, which they have leveraged to deliver a WiFi calling service.
The speed in which Etisalat was able to go from testing to the deployment of new services is due to many factors. Certainly, the decisive and forward-thinking team at Etisalat was critical, their focus never wavered once their vision was in place. We also believe that the technology we provide played a strong role in the success of this deployment as well. Not only is our Mobile Content Cloud widely proven, but its ability to integrate in a truly agnostic manner with a wide range of hardware and hypervisor vendors (such as Quanta and Canonical, respectively) eliminated many of the obstacles encountered by other solutions.
As an added benefit, Etisalat’s evolution to a virtualized architecture provides a future-proof foundation for handling increased demands on the network brought on by the IoT trend and the availability of new technologies like 5G.
On behalf of all of us at Affirmed, we could could not be more proud and thrilled to have a world-leader like Etisalat now as a valued customer. Based on their already-impressive track record of innovation, we look forward to watching Etisalat find new and exciting ways to leverage our software-based mobile network infrastructure as they continually strive to provide their customers with the best possible experience.
To date, Affirmed Networks has over 38 commercial customers across five continents.